Many agencies here in San Francisco Bay Area / Silicon Valley like to participate in awards, growth statistics, PR Week case studies and beyond. They tout their success (rightly so) and showcase their client wins as well as successful campaigns.

BOCA is the opposite, for now. 

Since starting this company, I have never applied for an award. I have not shared my growth numbers. And I'm yet to spend time or money showcasing BOCA's successes publicly. Instead I've been focused on quietly building an amazing business whose results speak for themselves.

Today, our lovely and wonderful new client Huddle (a cloud-based content management platform that is HOT in the UK and is about to explode onto the scene in the US) spoke about BOCA, and put OUR name into lights for the first time in PR Week and Brand Republic.  I feel so honored for this mention. And, it does make me think: Should I tout BOCA more publicly? Should I be more vocal about our wins and in fact be doing PR for my own PR firm?

I truly believe it is important to build a company before one evangelizes successes.  And I needed to hit my own personal, professional goals and company milestones before shouting from the rooftops about how great BOCA is ... and there's no better way to kick off that effort than having those words come from a happy client. While I may not be ready to talk directly to PRWeek, I am feeling ready to talk about BOCA wins within our blog. 

1.       We won Huddle's business. (Go Team!) And, we beat out two very big international agencies with a massive presence in SF in the process.

2.       We won Clarizen's business. (Go Team!!) And, we beat out a super popular, branded, and dare I say "sexy" PR agency.

3.      In 2012, we won DataStax, GoodData and Quorum (we love you!!!). They are a gift. We won others, and we are proud. These just come straight to mind now.

Ok, I am starting to go stream of consciousness…but the point is that we LOVE our clients. BOCA's original clients who continue to go strong today, like Narus (BOCA’s first-ever client!), to the newbies and everyone in between, we feel so honored to be your agency of record. We are honored that you put your company's public image, and sometimes "your baby" into our hands -- and we work hard every day to deliver smart recommendations and lock in meaningful coverage opportunities -- like we did for GoodData yesterday (with its Box announcement) and the Forbes win for Article One Partners today. 

Every day, I give thanks to the people I work with – both here BOCA as well as our fabulous client partners. 

Thank you!

Kathleen