Tuesday, August 26, 2008

Positive Client Feedback

The other day I did a post about how happy I am with the work BOCA did for our client Zinnov. While it is great if we sing our own praises, it is better when the client sings them for us.

I woke up the other morning to the best email from our new client Zinnov. The CEO stated:

"I just wanted to inform the BOCA team that since our recent launch into the U.S. market, we've already started getting positive customer traction based on the press coverage you have been able to generate in the last few weeks. Three of our top customers have come forward to share their innovation stories from India. The team's effort on our account has potential to generate immediate and tangible impact on our business. So thanks for all the hard work and effort. Please feel free to use Zinnov as reference to any of your international customers."

Pari Natarajan, CEO of Zinnov

While it is just the beginning of our partnership journey, I hope to see more results so we deliver the real PR result to them - business value.

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